Film festivals have become hugely popular among Australians in recent years, and in August 2015 Mirvac jumped on board with the launch of Nudge by Mirvac, our very own Sustainability Film Competition. We challenged the community to “nudge a neighbour to change a behaviour”!

Inspired by our mission to ‘Educate one million’, this nationwide competition invites people to create and submit original short films which aim to educate people on the topic of sustainability. Entries opened in August, with judging set to take place late 2015, and there will be two categories: one open to all and one just for students. To support the student competition, we’ve collaborated with Cool Australia to create curriculum to educate students about energy, water, waste and materials–equipping them with the knowledge they need to start creating films.

Nudge by Mirvac has also seen us join forces with Qantas, who will promote the competition through their media channels and donate eco-tourism prizes for the winners. Harvey Norman has also come on board as a sponsor and prize donor.

With Adam Spencer as its ambassador, Nudge by Mirvac has already attracted considerable attention. We're excited to see the entries as they roll in, and plan to screen the finalists at our national Summer Festival film nights (and that's just for starters). Whether it's through the process of entering or by viewing the winning films, there's no doubt that Nudge by Mirvac will help 'nudge' the awareness of more than a few people.